Jeon Hongjun Interview: Fifty Fifty’s Comeback and New Members

In an interview, Jeon Hongjun, CEO of ATTRAKT, discussed Fifty Fifty’s comeback, the success of their song “Starry Night,” and the addition of new members. He shared thoughts on their challenges, fan support, and excitement for the future. The interview also revealed behind-the-scenes details of the new members and the group’s upcoming album.

Jeon Hongjun Interview: Reflections on Fifty Fifty’s Comeback

In an interview with the YouTube channel AllThatStar, Jeon Hongjun, CEO of ATTRAKT, discussed Fifty Fifty’s comeback scheduled for September 20. Jeon shared his thoughts on the group’s journey and their re-launch. He reflected on the comeback of the five-member group after a series of dramatic events over the past year. Despite the challenges, Jeon expressed immense gratitude to those who supported them, stating that their encouragement gave him the strength to persevere. He also mentioned how fortunate the company felt for meeting the new members in December 2022 and acknowledged the team’s efforts in making this comeback possible. He emphasized the importance of fan support in driving them toward their goals.

Jeon Hongjun Interview: Starry Night’s YouTube Success

Jeon Hong-joon also discussed Starry Night reaching 10 million views on YouTube, reflecting fans’ interest and support for the group. This was especially significant after their past controversies. During the interview, Jeon explained that many were curious about what music ATTRAKT would release next. Despite Sony Music Arista’s advice to focus on the title track, Jeon felt pre-releasing Starry Night was important. He wanted to respond to the fans’ enthusiasm with a well-made song expressing gratitude. Sony eventually understood this decision. Jeon described Starry Night as a healing song representing Fifty Fifty’s journey. He expressed satisfaction with the response, attributing it to the perfect mix of anticipation and affection.

Jeon Hongjun Interview: Billboard Korea Event and Rebuilding Fifty Fifty

In the interview, Jeon Hong-joon described the emotional experience of standing with Fifty Fifty at the Billboard Korea event. A Bluetooth frame of the award now hangs in the office, symbolizing their renewed determination to succeed. Jeon shared how deeply moved he felt, especially after the original members did not return to the group. This led to recruiting new members and forming Fifty Fifty’s second generation, which invigorated the group. Although recent news brought mixed feelings, Jeon remains thankful for their success and hopeful for their future.

Jeon Hongjun Interview: The Behind-the-Scenes Story of New Members

In the interview, Jeon Hongjun detailed the behind-the-scenes process of recruiting the four new members. He explained that the group is now composed of five members, aligning with the meaning behind the name Fifty Fifty, which reflects concepts such as reality and virtuality, conscience and lack thereof, good and evil, and now, five members.

First, Jeon discussed Chanelle and Yewon, who were introduced to him through Belift Lab during interactions with HYBE. Both members had strong singing abilities and had previously experienced failure on the show “R U Next.” Jeon emphasized that overcoming failure and maintaining the right attitude is critical, and he believes these two members are determined to succeed.

The third member, Hana, is younger but has a strong foundation as a musician, including skills in composition and songwriting. Although she still requires refinement to become a professional, Jeon saw her potential and chose her based on her values and work ethic.

Lastly, Jeon introduced Athena, who came from Sweden. Initially, she was a decent singer but struggled with dancing. Her unique vocal tone, however, made her stand out. After assigning a coach to her for four weeks, Athena showed significant progress beyond his expectations. Jeon is confident that, with more maturity and experience, she will be able to express deep emotions such as sorrow, love, and friendship through her voice. He is excited about her future growth and transformation.

In closing, Jeon described Moon Chanelle, Yewon, Hana, and Athena as jewels. He expressed his excitement about discovering such talented individuals in a short time, calling their recruitment a miraculous process that fills him with joy.

Jeon Hongjun Interview: Future Plans for Fifty Fifty’s Comeback

During the interview, Jeon Hongjun explained his vision for Fifty Fifty’s comeback and their future direction. Since March 2020, the team has focused on creating music that stands out by delivering impactful lyrics and memorable performances. Jeon believes that when the message of the lyrics connects with listeners, the performance becomes even more compelling. He stressed that the group’s identity lies in making music that is both enjoyable and easy to sing along with, no matter where or when it is heard.

Although their activities with “Cupid” were interrupted by unfortunate events, Jeon is determined to continue pursuing their goals. The group’s upcoming album, described as “radio-friendly and healing music,” is a continuation of their mission to deliver heartfelt and accessible music to a global audience. This new album represents another step in ensuring Fifty Fifty’s unique sound remains strong as they prepare for their highly anticipated comeback.

Interview with Jeon Hongjun: FIFTY FIFTY’s New Lineup and Future

FIFTY FIFTY, now a five-member group, introduced four new members, focusing on live performance skills and potential for growth. CEO Jeon Hongjun explained the reasons behind this change and the decision to schedule their comeback in September.

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