Kim Yeji, the silver medalist in shooting at the 2024 Paris Olympics, will take on the role of a campaign model for Louis Vuitton. This partnership showcases her increasing global recognition and the significance of her accomplishments. By representing Louis Vuitton, Kim Yeji demonstrates her growing fame and distinctive appeal.
Kim Yeji and Louis Vuitton Collaboration Announcement
Kim Yeji, the silver medalist in shooting at the 2024 Paris Olympics, will take on the role of a campaign model for Louis Vuitton. NBC in the US listed Kim Yeji as one of the “Top 10 Sensational Stars of the 2024 Paris Olympics.” The network commended her skills and style, highlighting her potential to surpass 007 in popularity.
Official Agency Contract between Kim Yeji and Louis Vuitton
Plfil, a global management service, has signed an official agency contract with Kim Yeji. As a result, Kim Yeji will debut as a Louis Vuitton model this week. CEO Ryu Minguk stated that there are currently 20 advertising contract requests and about 10 requests for TV appearances. He also emphasized the importance of Kim Yeji’s training and competition schedule. Companies requesting advertising from Kim Yeji range from startups to gaming and food industries. Kim Yeji also donated 5 million won to support the older on August 18. She chose this method to repay those who have supported her.
Kim Yeji’s Achievements in France and Impact on Louis Vuitton
On July 28, Kim Yeji won the silver medal in the women’s 10m air pistol event at the Paris Olympics held at the Châteauroux Shooting Center in France. A video of her from the ISSF Baku Shooting World Cup in May, where she set a world record and calmly put down her gun, went viral on social media.
Global Recognition of Kim Yeji
Tesla CEO and X owner Elon Musk said, “It would be great if a shooting world champion appeared in an action movie.” He praised Kim Yeji, saying, “She should be cast in an action movie. Acting is not necessary.” CNN described Kim Yeji as “incredibly cool and a social media star who broke world records nonchalantly.” They commented that her competition outfits look like they belong in a sci-fi film and are runway-ready. TIME also introduced Kim Yeji as “a refined shooter from Korea who captivated the internet with her confidence and style, now aiming for Olympic gold.”
Korean Community’s Reaction
Korean communities greeted the news of Kim Yeji becoming a Louis Vuitton model with enthusiastic approval. Instiz users noted that she suits Louis Vuitton perfectly. Many admired her global fame and her role in luxury brand advertisements. Korean netizens find her unique look especially appealing in Western contexts. Kim Yeji recently mentioned that she is considering TV appearances to further promote shooting. So she may appear on TV soon.
Here’s a link to instiz.
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She’s so cool