NewJeans parents created a social media account to share their stance in the ongoing contract dispute with ADOR. They stated that HYBE and ADOR control media narratives, making it difficult for their perspective to be accurately reported. While some support their efforts, others criticize their involvement, warning that it could harm NewJeans’ career.
NewJeans Parents Enter the Public Debate
As NewJeans continues its contract dispute with ADOR under HYBE, the members’ parents have taken an active role. On January 31, the parents of Minji, Hanni, Danielle, Haerin, and Hyein created a social media account to voice the group’s stance. They stated that this step was necessary due to the lack of an official communication channel during the ongoing dispute.
NewJeans Parents Struggle with Media Coverage
The parents explained their challenges in delivering accurate information. They had previously relied on media interviews and direct communication with journalists to clarify the situation. However, only a few outlets reported their claims without distortion. They expressed frustration over difficulties in ensuring that their perspective was conveyed truthfully.
NewJeans Parents Respond to HYBE and ADOR
According to the parents, HYBE and ADOR distribute hundreds of articles daily that favor their narrative. They claimed to have received reports that the companies were reaching out to journalists to spread misleading information about the members. To counter this, they felt compelled to create their own platform for communication.
Public Fatigue and Industry Risks
The contract dispute, which began in April last year amid tensions between HYBE and former ADOR CEO Min Heejin, has drawn mixed reactions. Some online discussions, particularly on MLBPARK, have criticized the parents’ involvement. Critics argue that parental interference rarely benefits idols. In the fast-paced idol industry, prolonged conflicts can significantly impact a group’s career. With NewJeans already facing public fatigue, excessive disputes could alienate casual fans, leaving only the core fandom.
Calls for Caution Amid Controversy
Despite concerns, many still hope for NewJeans’ success. Some believe the parents’ actions could backfire, especially given past instances where they shared unverified claims. For instance, they alleged that HYBE’s former CEO, Park Jiwon, planned to sideline NewJeans for 18 months. However, this claim was later revealed to be speculative. Many observers urge the parents to act more cautiously to avoid further damaging the group’s reputation.
Here’s a link to MLBPARK. Here’s a link to MLBPARK.
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They need to get off social media, gather their evidence, and go to court. All sides seem to be dragging this out way longer than necessary which is doing nothing for all.