HYBE released an internal report that includes positive evaluations of LE SSERAFIM, contrasting with critiques of other prominent idol groups. The report claims LE SSERAFIM is poised to fill a gap in the girl group market, combining strengths seen in BLACKPINK and TWICE. However, online communities reacted skeptically, questioning HYBE’s objectivity and the report’s authenticity.
HYBE Internal Report Sparks Industry Debate
An internal document, circulated online as a HYBE report, has garnered significant attention in South Korea. This document, claimed to originate from HYBE, includes evaluations of competing idol groups and HYBE’s own artists. While it critiques other companies’ idols, its favorable assessment of HYBE groups, notably LE SSERAFIM, has raised eyebrows. The extent of the positive comments about HYBE artists, particularly LE SSERAFIM, has sparked controversy among internet users, with many finding the praise excessive.
HYBE Evaluation of LE SSERAFIM and Competitors
The report describes LE SSERAFIM as a reliable performance group, suggesting it is ready to compete on the same level as boy groups by expanding its tour scale. Additionally, it comments on other leading groups: BLACKPINK is praised for its Coachella presence and celebrity interactions, yet criticized for lacking cohesive team management. Similarly, TWICE receives recognition for teamwork and stadium tours but is deemed less impactful in terms of leading trends. HYBE’s report suggests that LE SSERAFIM could bridge these strengths, potentially filling a gap in the major girl group market.
Community Reaction to HYBE and LE SSERAFIM Comparisons
After appearing on the popular forum theqoo, this report met with ridicule and skepticism. Many users took issue with HYBE’s comparisons of LE SSERAFIM to BLACKPINK and TWICE, feeling the comparisons were unwarranted. The report is seen by some as a reflection of HYBE’s inability to objectively evaluate its position in the industry. Community members argue that LE SSERAFIM, despite its successes, is not yet on par with these established groups. Overall, critics dismiss HYBE’s report as a product of overconfidence or even delusion.
Questions Surround the Authenticity of the Internal Report
Many users question the report’s legitimacy, citing poor grammar and a lack of professional editing, which seem inconsistent with a large corporation’s standards. Although it supposedly compiles feedback from various online communities, it appears to lack organization. This lack of polish has led some to suspect that HYBE may not be the author. Although the existence of a HYBE internal report was confirmed in a recent government audit, its contents have not been disclosed. Thus, whether this circulated document is indeed HYBE’s genuine internal report remains unclear and warrants further observation.
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Before we start pointing fingers at HYBE, can we verify the authenticity of that report? The English translations on social media are making things even more confusing. The media and HYBE need to clarify this.